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  • Project Name: Social Media Campaign - Onam Contest
  • Client: Kairali Al Tanoor, Qatar

Insights:

Kairaligroup of restaurants is one of the largest non-vegetarian restaurant chains in city named Mangalore, Karnataka and Qatar.It was founded on 9th of November 2000 offering authentic North Indian, South Indian, Tandoor, Chinese and Mangalore Coastal Cuisine. It literally means “originating from Kerala”. Kairali Restaurants is loved for their delicious authentic Kerala dishes. As a part of Onam celebrations, a Social Media campaign was suggested by Trionix Global Team. This Onam Contest has gained good reach and response.

Solutions:

Trionix Global team worked on the social media pages of Kairali Al Tanoor, posting about Onam Contest. This campaign was “Unjumble the words and guess the dish”. A creative was posted across Facebook & Instagram blurring the dish in background with a jumble of letters where the name of the dish hidden. We boosted this post to get more reach and couple of followers participated in it eagerly. We have managed to gain more than 2k combined reach in Facebook and Instagram for the contest.

Results:

1. Trionix Global was successful in achieving excellent results within 3 days.
2. The Facebook and Instagram reach for Onam contest has reached 2k+ unique audience.
3. Customer response to the contest has been positive.
5. We received high appreciation from client for the implementation of this campaign.

Media / Network / Platform:

Facebook and Instagram Marketing





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